Skip to content
  • Home
  • Shop
    • Lingerie
      • Bundels | Combineer en bespaar!
      • Bh's | Rechte bandjes
      • Bh's | Gekruiste bandjes
      • Onderbroekjes | Slips
      • Onderbroekjes | Shortjes
    • Badmode
    • Slaapkledij
      • Pyjama's met lange mouwen
      • Pyjama's met korte mouwen
    • Homewear
      • Joggings
      • Badjassen
    • Accessoires
      • Petten
      • Pluizige slippers
      • Persoonlijk veiligheidsalarm
      • Juwelen
      • Cosmetica
    • Geschenkbonnen
  • Ons verhaal
  • Matengids
  • Onze flagship store
  • Ambassadeurs programma
  • Lookbook
  • Log in
  • Instagram
Cart
Subtotal
€0,00
Shipping, taxes, and discount codes calculated at checkout.
Your cart is currently empty.
  • Instagram

Language

  • English
  • Deutsch
  • Français
  • Nederlands
  • Dansk

Currency

  • Afghanistan (AFN ؋)
  • Åland (EUR €)
  • Albanië (ALL L)
  • Algerije (DZD د.ج)
  • Andorra (EUR €)
  • Angola (EUR €)
  • Anguilla (XCD $)
  • Antigua en Barbuda (XCD $)
  • Argentinië (EUR €)
  • Armenië (AMD դր.)
  • Aruba (AWG ƒ)
  • Ascension (SHP £)
  • Australië (AUD $)
  • Azerbeidzjan (AZN ₼)
  • Bahama’s (BSD $)
  • Bahrein (EUR €)
  • Bangladesh (BDT ৳)
  • Barbados (BBD $)
  • Belarus (EUR €)
  • België (EUR €)
  • Belize (BZD $)
  • Benin (XOF Fr)
  • Bermuda (USD $)
  • Bhutan (EUR €)
  • Bolivia (BOB Bs.)
  • Bosnië en Herzegovina (BAM КМ)
  • Botswana (BWP P)
  • Brazilië (EUR €)
  • Brits Indische Oceaanterritorium (USD $)
  • Britse Maagdeneilanden (USD $)
  • Brunei (BND $)
  • Bulgarije (BGN лв.)
  • Burkina Faso (XOF Fr)
  • Burundi (BIF Fr)
  • Cambodja (KHR ៛)
  • Canada (CAD $)
  • Caribisch Nederland (USD $)
  • Centraal-Afrikaanse Republiek (XAF CFA)
  • Chili (EUR €)
  • China (CNY ¥)
  • Christmaseiland (AUD $)
  • Cocoseilanden (AUD $)
  • Colombia (EUR €)
  • Comoren (KMF Fr)
  • Congo-Brazzaville (XAF CFA)
  • Congo-Kinshasa (CDF Fr)
  • Cookeilanden (NZD $)
  • Costa Rica (CRC ₡)
  • Curaçao (ANG ƒ)
  • Cyprus (EUR €)
  • Denemarken (DKK kr.)
  • Djibouti (DJF Fdj)
  • Dominica (XCD $)
  • Dominicaanse Republiek (DOP $)
  • Duitsland (EUR €)
  • Ecuador (USD $)
  • Egypte (EGP ج.م)
  • El Salvador (USD $)
  • Equatoriaal-Guinea (XAF CFA)
  • Eritrea (EUR €)
  • Estland (EUR €)
  • Eswatini (EUR €)
  • Ethiopië (ETB Br)
  • Faeröer (DKK kr.)
  • Falklandeilanden (FKP £)
  • Fiji (FJD $)
  • Filipijnen (PHP ₱)
  • Finland (EUR €)
  • Frankrijk (EUR €)
  • Frans-Guyana (EUR €)
  • Frans-Polynesië (XPF Fr)
  • Franse Gebieden in de zuidelijke Indische Oceaan (EUR €)
  • Gabon (XOF Fr)
  • Gambia (GMD D)
  • Georgië (EUR €)
  • Ghana (EUR €)
  • Gibraltar (GBP £)
  • Grenada (XCD $)
  • Griekenland (EUR €)
  • Groenland (DKK kr.)
  • Guadeloupe (EUR €)
  • Guatemala (GTQ Q)
  • Guernsey (GBP £)
  • Guinee (GNF Fr)
  • Guinee-Bissau (XOF Fr)
  • Guyana (GYD $)
  • Haïti (EUR €)
  • Honduras (HNL L)
  • Hongarije (HUF Ft)
  • Hongkong SAR van China (HKD $)
  • IJsland (ISK kr)
  • Ierland (EUR €)
  • India (INR ₹)
  • Indonesië (IDR Rp)
  • Irak (EUR €)
  • Isle of Man (GBP £)
  • Israël (ILS ₪)
  • Italië (EUR €)
  • Ivoorkust (XOF Fr)
  • Jamaica (JMD $)
  • Japan (JPY ¥)
  • Jemen (YER ﷼)
  • Jersey (EUR €)
  • Jordanië (EUR €)
  • Kaaimaneilanden (KYD $)
  • Kaapverdië (CVE $)
  • Kameroen (XAF CFA)
  • Kazachstan (KZT ₸)
  • Kenia (KES KSh)
  • Kirgizië (KGS som)
  • Kiribati (EUR €)
  • Kleine afgelegen eilanden van de Verenigde Staten (USD $)
  • Koeweit (EUR €)
  • Kosovo (EUR €)
  • Kroatië (EUR €)
  • Laos (LAK ₭)
  • Lesotho (EUR €)
  • Letland (EUR €)
  • Libanon (LBP ل.ل)
  • Liberia (EUR €)
  • Libië (EUR €)
  • Liechtenstein (CHF CHF)
  • Litouwen (EUR €)
  • Luxemburg (EUR €)
  • Macau SAR van China (MOP P)
  • Madagaskar (EUR €)
  • Malawi (MWK MK)
  • Maldiven (MVR MVR)
  • Maleisië (MYR RM)
  • Mali (XOF Fr)
  • Malta (EUR €)
  • Marokko (MAD د.م.)
  • Martinique (EUR €)
  • Mauritanië (EUR €)
  • Mauritius (MUR ₨)
  • Mayotte (EUR €)
  • Mexico (EUR €)
  • Moldavië (MDL L)
  • Monaco (EUR €)
  • Mongolië (MNT ₮)
  • Montenegro (EUR €)
  • Montserrat (XCD $)
  • Mozambique (EUR €)
  • Myanmar (Birma) (MMK K)
  • Namibië (EUR €)
  • Nauru (AUD $)
  • Nederland (EUR €)
  • Nepal (NPR Rs.)
  • Nicaragua (NIO C$)
  • Nieuw-Caledonië (XPF Fr)
  • Nieuw-Zeeland (NZD $)
  • Niger (XOF Fr)
  • Nigeria (NGN ₦)
  • Niue (NZD $)
  • Noord-Macedonië (MKD ден)
  • Noorwegen (NOK kr)
  • Norfolk (AUD $)
  • Oeganda (UGX USh)
  • Oekraïne (UAH ₴)
  • Oezbekistan (UZS so'm)
  • Oman (EUR €)
  • Oost-Timor (USD $)
  • Oostenrijk (EUR €)
  • Pakistan (PKR ₨)
  • Palestijnse gebieden (ILS ₪)
  • Panama (USD $)
  • Papoea-Nieuw-Guinea (PGK K)
  • Paraguay (PYG ₲)
  • Peru (PEN S/)
  • Pitcairneilanden (NZD $)
  • Polen (PLN zł)
  • Portugal (EUR €)
  • Qatar (QAR ر.ق)
  • Réunion (EUR €)
  • Roemenië (RON Lei)
  • Rusland (EUR €)
  • Rwanda (RWF FRw)
  • Saint Kitts en Nevis (XCD $)
  • Saint Lucia (XCD $)
  • Saint Vincent en de Grenadines (XCD $)
  • Saint-Barthélemy (EUR €)
  • Saint-Martin (EUR €)
  • Saint-Pierre en Miquelon (EUR €)
  • Salomonseilanden (SBD $)
  • Samoa (WST T)
  • San Marino (EUR €)
  • Sao Tomé en Principe (STD Db)
  • Saoedi-Arabië (SAR ر.س)
  • Senegal (XOF Fr)
  • Servië (RSD РСД)
  • Seychellen (EUR €)
  • Sierra Leone (SLL Le)
  • Singapore (SGD $)
  • Sint-Helena (SHP £)
  • Sint-Maarten (ANG ƒ)
  • Slovenië (EUR €)
  • Slowakije (EUR €)
  • Soedan (EUR €)
  • Somalië (EUR €)
  • Spanje (EUR €)
  • Spitsbergen en Jan Mayen (NOK kr)
  • Sri Lanka (LKR ₨)
  • Suriname (EUR €)
  • Tadzjikistan (TJS ЅМ)
  • Taiwan (TWD $)
  • Tanzania (TZS Sh)
  • Thailand (THB ฿)
  • Togo (XOF Fr)
  • Tokelau (NZD $)
  • Tonga (TOP T$)
  • Trinidad en Tobago (TTD $)
  • Tristan da Cunha (GBP £)
  • Tsjaad (XAF CFA)
  • Tsjechië (CZK Kč)
  • Tunesië (EUR €)
  • Turkije (EUR €)
  • Turkmenistan (EUR €)
  • Turks- en Caicoseilanden (USD $)
  • Tuvalu (AUD $)
  • Uruguay (UYU $U)
  • Vanuatu (VUV Vt)
  • Vaticaanstad (EUR €)
  • Venezuela (USD $)
  • Verenigd Koninkrijk (GBP £)
  • Verenigde Arabische Emiraten (AED د.إ)
  • Verenigde Staten (USD $)
  • Vietnam (VND ₫)
  • Wallis en Futuna (XPF Fr)
  • Westelijke Sahara (MAD د.م.)
  • Zambia (EUR €)
  • Zimbabwe (USD $)
  • Zuid-Afrika (EUR €)
  • Zuid-Georgia en Zuidelijke Sandwicheilanden (GBP £)
  • Zuid-Korea (KRW ₩)
  • Zuid-Soedan (EUR €)
  • Zweden (SEK kr)
  • Zwitserland (CHF CHF)
Search
Log in Search Cart
  • Home
  • Shop
    Lingerie
    Lingerie
    Bundels | Combineer en bespaar!
    Bh's | Rechte bandjes
    Bh's | Gekruiste bandjes
    Onderbroekjes | Slips
    Onderbroekjes | Shortjes
    Badmode
    Sleepwear
    Slaapkledij
    Pyjama's met lange mouwen
    Pyjama's met korte mouwen
    Homewear
    Homewear
    Joggings
    Badjassen
    Accessories
    Accessoires
    Petten
    Pluizige slippers
    Persoonlijk veiligheidsalarm
    Juwelen
    Cosmetica
    Geschenkbonnen
  • Ons verhaal
  • Matengids
  • Onze flagship store
  • Ambassadeurs programma
  • Lookbook
Access Denied
IMPORTANT! If you’re a store owner, please make sure you have Customer accounts enabled in your Store Admin, as you have customer based locks set up with EasyLockdown app. Enable Customer Accounts

Girls can do anything

Even building a global brand!

Our Story

Growing up can be confusing. Your body changes and so does the way you perceive yourself and the world around you. In order to stay close to who you are, you need comfort and confidence.

This is why we created Strawberry Secrets. Together with our mom, we developed girls lingerie with an absolute perfect fit and an age-appropriate look.

Not childish and not sexy.

Strong colors and universal designs make young girls proud of their body and teach them that it’s ok to be themselves at every stage.

We truly believe that Strawberry Secrets can be a big support in creating a generation of happy, balanced, and powerful women!

We’re two girls on a mission, proud to present you something exceptional that you can wear close to your heart.

Love,
Alex & Renée

A family affair

Our brand originated from our mom’s many attempts to create an 'age appropriate bra' for us, at our kitchen table.

Everything available was or too childish or too sexy. So, she bought a sewing machine and gave it a go.

After countless hours of work and many versions of the design, the 93rd prototype created magic. The fit gave us, and all the young women after us, an enormous confidence boost.

We are determined to share our mom’s legacy and the amazing feeling of empowerment with the rest of the world!

2020
It all started at our kitchen table

Look at that very first Strawberry Secrets bra, how cute!

Our mom wanted to make my transition from a girl to a young women special. But all the first bras she could find were or too sexy, or too childish. No way that I was going to wear that!

So, she designed her own cool, comfortable and age-appropriate model.

93 prototypes to get it right

Because that first little lingerie set was so cute, our mom became obsessed with designing the perfect fit.

I can't say how many times I had to try on one of her prototypes :-)

She had such a clear vision of what she wanted to create, and she kept going until it was absolutely perfect.

A brand by young women

My sister and I were super involved from the start.

We chose colors, helped with fulfillment, did inventory counts, participated in photoshoots and much more exciting stuff.

We were so proud to be the 'founders' of a real brand.

 

Step by step

Our brand grew every week, and we even opened a very small pop up.

On the right picture you see my sister, who was 11 at the time, working on Friday evenings like a real boss :-)

Flagship Store

Before we knew it, we were ready for our first flagship store! We found a dream location in the most prestigious shopping area of Antwerp.

We did the entire renovation ourselves and transformed the interior into a cute little gem where young women feel safe while trying on our collections.

Our dream team

Making beautiful, high-quality lingerie is a craft – and it is mastered best in Tunisia. We have the privilege to work with a third-generation Belgian manufacturer with his own factory in Tunisia.

Together with this skilled and committed team, we produce every item by hand, and always with lots of love!

We visit them a few times a year, so they feel like Strawberry Secrets family.

2023
Time to go international

Then, we took the big leap. We presented our brand at international lingerie shows in Paris and New York.

It was a crazy feeling to see that people all over the world loved our collection and our mission to empower young women with age-appropriate underwear.

2025
Adventure of a lifetime

Building this brand has been an amazing experience so far, and we aim to conquer the world, one young woman at a time.

We are extremely passionate about giving young women a confidence boost and convincing them that they can do anything that they put their mind to.

We love you for helping us realize our dream!

- Alex

 

 

Responsibility

We create products that are meant to last.

We encourage young women to hold on to their first bra by presenting them a beautiful box to store our products for future generations – as a gift from grandmom, to mother, to daughter, and so on. We don't do sales, and we do not follow trends.

We only use ethically sourced and local materials, and we refuse to work with countries and companies that do not value women as
perfectly equal.

It is our mission to empower young women and to also show them the benefits of high quality fabrics and a high quality design.

We never compromise on our core values.

Invalid password
Enter

Sign up and follow our adventures

Subscribe to get special offers, free giveaways, and once-in-a-lifetime deals.

  • Vaak gestelde vragen
  • Algemene Voorwaarden
  • Privacy
  • Het merk
  • Ambassadeurs programma
  • Hoe kies je jouw maat?

Contact

Customer Service

By Mail

service@strawberrysecrets.com (customer service available on Wednesdays from 10AM untill 5PM)

By Phone

+32 470 18 32 58 from 10AM until 5PM on Wednesdays

Office & warehouse

Lijsterbeslaan 8, 2950 Kapellen, Belgium

KBO 0790700547 / +32 470 18 32 58

New Flagship Store (Grand opening on the 15th of November)

Leopoldstraat 10, 2000 Antwerp, Belgium

Open when school is closed:

Wednesday 1PM - 6PM

Friday 1PM - 6PM

Saturday 11PM - 6PM

Schoolholidays except August

Language

  • English
  • Deutsch
  • Français
  • Nederlands
  • Dansk

Currency

  • Afghanistan (AFN ؋)
  • Åland (EUR €)
  • Albanië (ALL L)
  • Algerije (DZD د.ج)
  • Andorra (EUR €)
  • Angola (EUR €)
  • Anguilla (XCD $)
  • Antigua en Barbuda (XCD $)
  • Argentinië (EUR €)
  • Armenië (AMD դր.)
  • Aruba (AWG ƒ)
  • Ascension (SHP £)
  • Australië (AUD $)
  • Azerbeidzjan (AZN ₼)
  • Bahama’s (BSD $)
  • Bahrein (EUR €)
  • Bangladesh (BDT ৳)
  • Barbados (BBD $)
  • Belarus (EUR €)
  • België (EUR €)
  • Belize (BZD $)
  • Benin (XOF Fr)
  • Bermuda (USD $)
  • Bhutan (EUR €)
  • Bolivia (BOB Bs.)
  • Bosnië en Herzegovina (BAM КМ)
  • Botswana (BWP P)
  • Brazilië (EUR €)
  • Brits Indische Oceaanterritorium (USD $)
  • Britse Maagdeneilanden (USD $)
  • Brunei (BND $)
  • Bulgarije (BGN лв.)
  • Burkina Faso (XOF Fr)
  • Burundi (BIF Fr)
  • Cambodja (KHR ៛)
  • Canada (CAD $)
  • Caribisch Nederland (USD $)
  • Centraal-Afrikaanse Republiek (XAF CFA)
  • Chili (EUR €)
  • China (CNY ¥)
  • Christmaseiland (AUD $)
  • Cocoseilanden (AUD $)
  • Colombia (EUR €)
  • Comoren (KMF Fr)
  • Congo-Brazzaville (XAF CFA)
  • Congo-Kinshasa (CDF Fr)
  • Cookeilanden (NZD $)
  • Costa Rica (CRC ₡)
  • Curaçao (ANG ƒ)
  • Cyprus (EUR €)
  • Denemarken (DKK kr.)
  • Djibouti (DJF Fdj)
  • Dominica (XCD $)
  • Dominicaanse Republiek (DOP $)
  • Duitsland (EUR €)
  • Ecuador (USD $)
  • Egypte (EGP ج.م)
  • El Salvador (USD $)
  • Equatoriaal-Guinea (XAF CFA)
  • Eritrea (EUR €)
  • Estland (EUR €)
  • Eswatini (EUR €)
  • Ethiopië (ETB Br)
  • Faeröer (DKK kr.)
  • Falklandeilanden (FKP £)
  • Fiji (FJD $)
  • Filipijnen (PHP ₱)
  • Finland (EUR €)
  • Frankrijk (EUR €)
  • Frans-Guyana (EUR €)
  • Frans-Polynesië (XPF Fr)
  • Franse Gebieden in de zuidelijke Indische Oceaan (EUR €)
  • Gabon (XOF Fr)
  • Gambia (GMD D)
  • Georgië (EUR €)
  • Ghana (EUR €)
  • Gibraltar (GBP £)
  • Grenada (XCD $)
  • Griekenland (EUR €)
  • Groenland (DKK kr.)
  • Guadeloupe (EUR €)
  • Guatemala (GTQ Q)
  • Guernsey (GBP £)
  • Guinee (GNF Fr)
  • Guinee-Bissau (XOF Fr)
  • Guyana (GYD $)
  • Haïti (EUR €)
  • Honduras (HNL L)
  • Hongarije (HUF Ft)
  • Hongkong SAR van China (HKD $)
  • IJsland (ISK kr)
  • Ierland (EUR €)
  • India (INR ₹)
  • Indonesië (IDR Rp)
  • Irak (EUR €)
  • Isle of Man (GBP £)
  • Israël (ILS ₪)
  • Italië (EUR €)
  • Ivoorkust (XOF Fr)
  • Jamaica (JMD $)
  • Japan (JPY ¥)
  • Jemen (YER ﷼)
  • Jersey (EUR €)
  • Jordanië (EUR €)
  • Kaaimaneilanden (KYD $)
  • Kaapverdië (CVE $)
  • Kameroen (XAF CFA)
  • Kazachstan (KZT ₸)
  • Kenia (KES KSh)
  • Kirgizië (KGS som)
  • Kiribati (EUR €)
  • Kleine afgelegen eilanden van de Verenigde Staten (USD $)
  • Koeweit (EUR €)
  • Kosovo (EUR €)
  • Kroatië (EUR €)
  • Laos (LAK ₭)
  • Lesotho (EUR €)
  • Letland (EUR €)
  • Libanon (LBP ل.ل)
  • Liberia (EUR €)
  • Libië (EUR €)
  • Liechtenstein (CHF CHF)
  • Litouwen (EUR €)
  • Luxemburg (EUR €)
  • Macau SAR van China (MOP P)
  • Madagaskar (EUR €)
  • Malawi (MWK MK)
  • Maldiven (MVR MVR)
  • Maleisië (MYR RM)
  • Mali (XOF Fr)
  • Malta (EUR €)
  • Marokko (MAD د.م.)
  • Martinique (EUR €)
  • Mauritanië (EUR €)
  • Mauritius (MUR ₨)
  • Mayotte (EUR €)
  • Mexico (EUR €)
  • Moldavië (MDL L)
  • Monaco (EUR €)
  • Mongolië (MNT ₮)
  • Montenegro (EUR €)
  • Montserrat (XCD $)
  • Mozambique (EUR €)
  • Myanmar (Birma) (MMK K)
  • Namibië (EUR €)
  • Nauru (AUD $)
  • Nederland (EUR €)
  • Nepal (NPR Rs.)
  • Nicaragua (NIO C$)
  • Nieuw-Caledonië (XPF Fr)
  • Nieuw-Zeeland (NZD $)
  • Niger (XOF Fr)
  • Nigeria (NGN ₦)
  • Niue (NZD $)
  • Noord-Macedonië (MKD ден)
  • Noorwegen (NOK kr)
  • Norfolk (AUD $)
  • Oeganda (UGX USh)
  • Oekraïne (UAH ₴)
  • Oezbekistan (UZS so'm)
  • Oman (EUR €)
  • Oost-Timor (USD $)
  • Oostenrijk (EUR €)
  • Pakistan (PKR ₨)
  • Palestijnse gebieden (ILS ₪)
  • Panama (USD $)
  • Papoea-Nieuw-Guinea (PGK K)
  • Paraguay (PYG ₲)
  • Peru (PEN S/)
  • Pitcairneilanden (NZD $)
  • Polen (PLN zł)
  • Portugal (EUR €)
  • Qatar (QAR ر.ق)
  • Réunion (EUR €)
  • Roemenië (RON Lei)
  • Rusland (EUR €)
  • Rwanda (RWF FRw)
  • Saint Kitts en Nevis (XCD $)
  • Saint Lucia (XCD $)
  • Saint Vincent en de Grenadines (XCD $)
  • Saint-Barthélemy (EUR €)
  • Saint-Martin (EUR €)
  • Saint-Pierre en Miquelon (EUR €)
  • Salomonseilanden (SBD $)
  • Samoa (WST T)
  • San Marino (EUR €)
  • Sao Tomé en Principe (STD Db)
  • Saoedi-Arabië (SAR ر.س)
  • Senegal (XOF Fr)
  • Servië (RSD РСД)
  • Seychellen (EUR €)
  • Sierra Leone (SLL Le)
  • Singapore (SGD $)
  • Sint-Helena (SHP £)
  • Sint-Maarten (ANG ƒ)
  • Slovenië (EUR €)
  • Slowakije (EUR €)
  • Soedan (EUR €)
  • Somalië (EUR €)
  • Spanje (EUR €)
  • Spitsbergen en Jan Mayen (NOK kr)
  • Sri Lanka (LKR ₨)
  • Suriname (EUR €)
  • Tadzjikistan (TJS ЅМ)
  • Taiwan (TWD $)
  • Tanzania (TZS Sh)
  • Thailand (THB ฿)
  • Togo (XOF Fr)
  • Tokelau (NZD $)
  • Tonga (TOP T$)
  • Trinidad en Tobago (TTD $)
  • Tristan da Cunha (GBP £)
  • Tsjaad (XAF CFA)
  • Tsjechië (CZK Kč)
  • Tunesië (EUR €)
  • Turkije (EUR €)
  • Turkmenistan (EUR €)
  • Turks- en Caicoseilanden (USD $)
  • Tuvalu (AUD $)
  • Uruguay (UYU $U)
  • Vanuatu (VUV Vt)
  • Vaticaanstad (EUR €)
  • Venezuela (USD $)
  • Verenigd Koninkrijk (GBP £)
  • Verenigde Arabische Emiraten (AED د.إ)
  • Verenigde Staten (USD $)
  • Vietnam (VND ₫)
  • Wallis en Futuna (XPF Fr)
  • Westelijke Sahara (MAD د.م.)
  • Zambia (EUR €)
  • Zimbabwe (USD $)
  • Zuid-Afrika (EUR €)
  • Zuid-Georgia en Zuidelijke Sandwicheilanden (GBP £)
  • Zuid-Korea (KRW ₩)
  • Zuid-Soedan (EUR €)
  • Zweden (SEK kr)
  • Zwitserland (CHF CHF)
  • American Express
  • Apple Pay
  • Bancontact
  • Google Pay
  • iDEAL
  • Maestro
  • Mastercard
  • PayPal
  • Union Pay
  • Visa

© 2025 Strawberry Secrets

Powered by Shopify

About us
Just add css and js